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'Just like ALEC, Big Pharma is doing the job of elected officials by writing legislation-ready bills for no charge, says the New York Times. The new bills seek to prevent health insurers from raising co-pay amounts to a price where patients are unable or unwilling to buy drugs, especially with expensive drugs. When co-pays rise too high, many people engage in what Pharma calls "prescription abandonment" - leaving the prescription at the pharmacy "altar" or not refilling future prescriptions.
Pharma is losing so much money from rising co-pays and prescription abandonment, it has launched cagey, public service announcement-sounding campaigns about "patients not taking the drugs they need," as if it is a health and not revenue issue. Pharma has even instituted arrangements with some pharmacies to send visiting nurses to patients' homes to ensure "compliance," Big Brother overtones notwithstanding.'
Pharma is losing so much money from rising co-pays and prescription abandonment, it has launched cagey, public service announcement-sounding campaigns about "patients not taking the drugs they need," as if it is a health and not revenue issue. Pharma has even instituted arrangements with some pharmacies to send visiting nurses to patients' homes to ensure "compliance," Big Brother overtones notwithstanding.'
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